St Lucia’s London inks sponsorship deal with PUMA

CASTRIES, St Lucia (CMC):

Rising track star Naomi London has become the second St Lucian track and field athlete to ink a sponsorship deal with German sportswear giants PUMA.

The 18-year-old London made the announcement yesterday joining Olympic gold medallist and World Championship bronze medallist Julien Alfred as an ambassador at the third-largest sportswear manufacturer in the world.

In a post on social media, an excited London said, “Oh to be a PUMA GIRL. Blessed and thankful to join the PUMA family.”

It is the latest major accomplishment by the young sprinter, who is having a breakout season.

London, a 2023 double Carifta Games silver medallist, broke Alfred’s national junior record in March when she clocked 11.23 seconds in the 100 metres at the Clyde Littlefield Texas Relays.

Two months later she ran a wind-aided 11.09 at the Texas State Twilight Last Chance Meet to become the fifth-fastest teenager in the world under all conditions for 2025.

Earlier this year London became a brand ambassador for the nation’s biggest bank, Bank of St Lucia.

She is already among the early favourites for gold in the Under-20 girls’ 100m at the 2026 Carifta Games after missing the last two editions through injury.