Mon | Oct 13, 2025

Tifa lands feature on Fox; brand ‘still making noise’

Published:Monday | October 13, 2025 | 12:06 AM
Dancehall star Tifa was recently featured on Fox’s major late night talk show ‘Goodnight New York’.
Contributed
Dancehall star Tifa was recently featured on Fox’s major late night talk show ‘Goodnight New York’.

Resilient dancehall star, Latifa Brown, better known as Tifa, has joined the elite class of Jamaican acts like Sean Paul, Beenie Man and Elephant Man who have been featured on Fox’s major late night talk show Goodnight New York. Shelly Ann Frazer-Pryce and Tifa are the only Jamaican women to be featured on the premier late-night showcase thus far.

The platform reached out to the artiste and her team based on the continuing success of her most recent singles, I Want A Man and Can’t Cancel Me, both produced by chart-topping label Digital One Production. The interview was aired on October 10.

“It’s an amazing feeling to have the Tifa brand still making noise, and still garnering this kind of attention from not only local and international media, but international platforms that I’ve never been on in my over 10 years of being an artiste,” Tifa mentioned.

Tifa has also seen her brand extend beyond the diaspora market and credits this to her consistently releasing music that the world wants to hear.

“I think because my songs are authentic dancehall and reggae, they are systematically reaching even further. Can’t Cancel Me, in particular, has gone into rotation on some major radio stations within the US and UK. I’ll also be coming onset for major TV and online platforms because I’m doing authentic dancehall that people around the world love. I’m reminding them of the original sound and feel; along with catchy lyrics, infectious melodies and a topic that applies to all. That is why it is being accepted in non-diaspora markets,” Tifa added.

In addition to Good Night New York, Tifa recently just completed interviews with Irie Jam Radio in New York and TMZ’s Joy Daily, as well as a performance at the prestigious Newark Library in New Jersey with DJ Max Glazer & Bunkr. Tifa is currently preparing her tour schedule which will include stops in the UK, Europe and the United States. The artiste is also looking forward to her upcoming ‘Can’t Cancel Me’ birthday tour this December.